B.Zero1 Anniversary Campaign
an Anniversary campaign presented by Bvlgari Singapore collaborate with local Influencer Nicole Wong and Jessica Candradi, Created a bold content in the island of god, Bali, Indonesia
2019 marks the momentous twentieth anniversary of Bvlgari’s iconic B.zero1 collection. Inspired by the Colosseum, Rome’s most magnificent monument, the Italian Maison broke the rules of jewelry design in 1999 to capture the amphitheater’s fluid geometry. Known for its visionary craftsmanship, Bvlgari developed a first-of-its-kind technique that winds traditional Tubogas or gas-pipe into a new type of spiral with a hollow, cylindrical core. The result? B.zero1, a conventiondefying design with universal appeal.
The iconic B.zero1 spiral always begins with ribbons of gold. Through Bvlgari’s ingenious Tubogas method, the long, thin strips are wrapped and interlocked without any soldering, and then capped at the top and bottom with flat rings emblazoned with the BVLGARI BVLGARI logo.
In the 20 years since, the magnificent Roman jeweler has sold more than 2,000,000 B.zero1 rings worldwide and collaborated with two creative powerhouses, sculptor Anish Kapoor and late architect Zaha Hadid, on special editions, establishing B.zero1 as an indomitable design icon. Through spirals of various heights and the use of innovative materials like colored marble and ceramic, B.zero1, true to its spirit, has continually reinvented itself. Now to fête B.zero1’s twentieth anniversary, Bvlgari is reissuing the original, iconic 5-band ring, the boldest B.zero1 iteration. Built into the very design of the lavish limited editions is B.zero1’s ethos: Be a rule-breaker, be daring, be unconventional, B.zero1.